A new branded product for dry nose relief.

NozAid began with a better answer for severely dry nasal passages: a preservative-free moisturizer made with pharmaceutical-grade sesame oil.

The challenge was larger than a logo. The product needed a name that could be protected, a vessel that worked, a label that explained, a retail box that earned trust and a digital launch capable of turning an unfamiliar category into something immediately understandable.

NozAid is direct, memorable and proprietary—an ownable shorthand for a product that supports the nose’s natural moisture barrier.

Bionic Egg developed the name, guided the trademark process and created an identity with the clarity of medical packaging and the confidence of a modern consumer brand. Red carries the shelf impact; black, white and cool gray keep every claim clean and legible.